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Re: NAC
- Subject: Re: NAC
- From: "Chris Beckwith" <beckwith@ime.net>
- Date: Tue, 17 Aug 1999 00:50:35 -0400
Bill O'Neill wrote:
> Curious if there is a Boston signal that could reposition to grab the
> smooth jazz numbers once WSJZ flips. Were those numbers trending up/dn or
> stasis? With an aging total demo and a good percentage (around 24%) with
> $100K incomes in the ADI, you gotta wonder how long that shelf can remain
> unstocked.
I'm sure Greater Media will reposition WBOS slightly to grab as much of
WSJZ's audience as possible. The two audiences are not entirely
incompatible, after all.
Take care,
Chris
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