Re: new logo for Ch 4?

["Kevin Vahey" <kvahey@tmail.com>]

I know they been using the new 4 for the 4th on 4 campaign but wasn't 
aware it was the beginning of yet another new look for station.

I believe only KPIX and WJZ are still using the Westinghouse font which 
is a shame.

One logo that needs to be retired is WCVB's 5
It has aged badly in 31 years.


On Sat, 28 Jun 2003 5:14PM -0500, Bob Nelson wrote:
>
> --- Kevin Vahey <kvahey@tmail.com> wrote:
>>  looks like we will be seeing a new logo on Channel 4
>>
>>  http://wbz4.com/wbz4news/
>
> That logo has already shown up on Ch. 4 for a couple
> weeks now.
>
> For years, of course, they had the logo in what some
> people call the "Westinghouse font" (you'd see ads
> with phrases like "WBZ News Radio 1030" in the same
> kind of font). When Westinghouse bought CBS, they
> briefly had a logo of a _different_ style of "4"
> in a circle but they soon went back to the old style.
>
> In some ways I like the new logo but in some ways you
> look at it and say to yourself, "What is this,
> Ch. 4 in St. Louis? Miami? L.A.?"-- i.e., it almost
> seems like the logo for a station from elsewhere,
> not the "4" we've known for years...