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Re: "WBZ Boston, USA"
----- Original Message -----
To: "Kaimbridge M. GoldChild" <firstname.lastname@example.org>
Cc: "B-R-I" <email@example.com>
Sent: Tuesday, September 25, 2001 2:44 PM
Subject: Re: "WBZ Boston, USA"
> I suppose that any broadcast exec worth his or her salt
> regards a national crisis as an opportunity (to get
> publicity, market share, whatever), but to have a
> voiceover guy sound positively gleeful about the tragic
> deaths of 7000 people was tasteless and gross in the
> extreme. 'BZ management should be ashamed of itself.
I agree with Dan on this. Not to sound like a company man (and god knows
I'm not, right Chuck?) but I think my employers showed a great deal of
sensitivity by dropping all promos, jingles, and voicers immediately after
the crisis. Most promo material did not return for a week and the jingles,
promos, and voicers that did return were carefully selected. At Oldies
100.9, we are still not using the "Good Times & Great Oldies" positioner,
which has significantly limited the number of jingles and voicers we can
-- Dan Billings, Bowdoinham, Maine