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Re: Senior Demographic Ad Report





> Still true:  Advertisers don't want 55+ demos.  And even when all the
boomers
> reach 55+, advertisers still wont be interested despire larger numbers.
It's
> not numbers that keeps their disinterest intact, its just that older
people
> are smarter and generallly do not fall into the traps of dishonesty of
some
> advertising.  55+ folks are older & wiser and are not as easily fooled.