The "Forgotten" Demographic

["Kirk, Roger" <rkirk@dnpg.com>]

In light of past discussion (both here and other radio-related groups) 
of radio formats aimed at "seniors" and some of the difficulties 
(real & perceived) of selling commercial time on those shows,
I'd like to point out a new Web Site aimed specifically at the 55+ age 
bracket.  It includes entertainment including TV and special sections 
on "Radio" and "Classic Radio".  The Radio section links to WBUR and
WBEC (not yet finished) .  The Classic Radio section links to 
"Radio Days", "When Radio Was", "Yesterday USA" and 
"The Vintage Library"

This site is expected to be fully functional by October, but it is in
beta right now (i.e. some links aren't right), and you can check out 
what's already done at:

http://www.sageport.com


Roger Kirk
rogerkirk@ttlc.net