Re: The Bus has pulled into Worcester

[Roy Lawrence <lawrencemedia@yahoo.com>]

  I'm curious,is this station's format "Classic Rock"?
If so, could the slogan "The Bus" be related to the Who's "Magic Bus"
hence classic rock possably? Just a thought!

Roy Lawrence
Portland, Maine


- --- Mike Thomas <nostatic@earthlink.net> wrote:
> I'm not sure where they came up with the slogan for
> "The Bus."  It was a cutesy
> slogan that was popping up on a few stations across
> the country right around
> the time the previous owners flipped the format. 
> They probably went with the
> WORC-FM call letters to try to captialize on the
> music image that the original
> WORC had in the 70's.  Also, they own WORC-AM, so I
> guess they wanted to attach
> the calls to 98.9 to make it a *Worcester* station.
> 
> Mike Thomas
> WXLO & Mediabase 24/7
> 
> SteveOrdinetz wrote:
> 
> > Curiously, where did the handle "The Bus" come
> from?  Not real obvious from
> > the calls.
> 
> 

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