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Re: Older vs. Younger Demos
- Subject: Re: Older vs. Younger Demos
- From: "Chris Beckwith" <beckwith@ime.net>
- Date: Tue, 4 May 1999 08:52:00 -0400
<ASchinella@aol.com> wrote:
> "murder she wrote" and "matlock" (both on cbs i believe)
That is partially correct. "Murder" enjoyed a lengthy and successful run on
CBS
following its Sunday night franchise "60 Minutes." The Tiffany Network
killed the
Angela Lansbury vehicle by moving it to another night during its final
season.
I recall "Matlock" airing on NBC and ABC.
> older demos, at least in tv, area still embraced by the big three networks
That is becoming less true by the day. Just a couple of weeks ago NBC
cancelled
its 35-year-old soap opera "Another World" in favor of the much-lower-rated
"Sunset
Beach" simply because the latter had better demos. Even older-skewing CBS
is
adding more "youth appeal" shows to its lineup.
Take care,
Chris
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