Re: WLLH Now In Spanish

[Sven Weil <sven@lily.org>]

I also find it VERY VERY hard to believe that there are no 55+ Hispanic
people living in Boston.

Maybe the 55+ section of the Hispanic audience prefers listening to
records and tapes instead of the endless chatter and clatter on the radio.




Dan.Strassberg@att.net said:
> 
> Given those numbers for WBZ, I find it hard to believe 
> that WXKS (AM), with its mixture of adult standards and 
> financial news and talk, has a higher percentage of over-
> 55 listeners than WBZ has. Do you have the figures for 
> WXKS (AM)?


> > 0% of [WNFT's] audience is over 55.

>  
> > Compare that to WBZ's demos:
> > 
> > 9% of their audience is under 35.
> > 62% of their audience is over 55.
>  
> 


- -- 
Sven Franklyn Weil            "The needs of the many outweigh 
<sven@lily.org>                          the needs of the few
<http://www.lily.org/~sven>                      or the one." 
                                                     -- Surak

------------------------------