Re: Will News/Information In Morning Drive Soon Vanish from Music Stations?

[Brian Vita <brian_vita@cssinc.com>]

>Date: Mon, 30 Nov 1998 20:48:24 -0500
>To: "Joseph Gallant" <notquite@hotmail.com>
>From: Brian Vita <brian_vita@cssinc.com>
>Subject: Re: Will News/Information In Morning Drive Soon Vanish from Music 
>Stations?
>
>What "music formatted" FM still has a full-time news person?  You hire a 
>part timer for the morning drive.  As for the news printer, haven't they 
>been replaced by the newspaper?
>
>Brian
>
>At 10:54 AM 11/30/98 -0800, you wrote:
>>In the last couple of years, most music-formatted FM stations (here
>>and elsewhere) have gotten rid of newscasts in afternoon drive.
>>I wonder how long it will be before music-formatted FM stations begin
>>to eliminate news (and maybe even traffic reports) from morning drive?
>>By eliminating news from morning drive, big-market FM stations would
>>be able to save the $ 25,000 to $ 40,000 (aproximate) annual salary of
>>a newsperson, plus the cost of a wire service printer.
>>In addition, by eliminating news and traffic (and cutting back weather
>>to the "bare bones"), music-intensive stations might be able to add 7
>>to 9 minutes of music an hour in morning-drive.
>>I think the first music-intensive FM stations that will drop news (and
>>maybe traffic) in morning drive will be the "Magic"-type (similar to
>>Boston's WMJX) stations that claim "more music, less talk".
>>Joseph Gallant
>><notquite@hotmail.com>
>>
>>______________________________________________________
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Brian Vita, President
Cinema Service & Supply, Inc.
75 Walnut St.
Peabody, MA  01960-5626  USA

***Visit Our Web Site at www.cssinc.com***

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