Re: Wee Eye

[FMradio1@aol.com]

In a message dated 98-06-16 16:54:55 EDT, billo@erols.com writes:

<< >But another reason I think the old 'EEI lost money was that it was a 5,000
 > watt signal with a north/south directional pattern.
 
 To quote a line from "Ground Hog Day,"  "BING!" >>

Not necessarily--Look at KYW in Philadelphia.  Both WIP and  1210 (the call
escape me at the moment) have better signal penetration in the metro, yet KYW
is number one in town.  How about New York, where WINS's signal up to recently
has been inferior to WCBS's, yet WINS usually beat CBS in the ratings and in
revenue.  Just because you don't have a 50K clear channel stick doesn't mean
your'e doomed to fail.  

Mike Thomas, WXLO & Premiere Radio Networks

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