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Re: new Boston Arbitrons?



At 02:23 AM 3/31/98 -0500, you wrote:
>behold, it was written:
>
>>In Boston: Arbitron has decided to redefine the market and will consolidate
>>the Boston and Worcester markets, making Boston the nation's sixth-largest
>>market...
>
>Is this really going to happen?  It had been rumoured for ages... I wonder
>how the Worcester folks ( many of whom had tried so hard to go their own way
>and NOT be perceived as Boston stations) feel about this... 
>
Is this being done to facilitiate CBS's plans? One would think that if
Worcester County is added to the Boston market, CBS might be able to hang
onto more of the ARS properties.

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Dan Strassberg (Note: Address is CASE SENSITIVE!)
ALL _LOWER_ CASE!!!--> dan.strassberg@worldnet.att.net
(617) 558-4205; Fax (617) 928-4205

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