"It's the programming, stupid!"
Sat May 19 11:47:03 EDT 2012
On 5/19/2012 2:15 AM, Kevin Vahey wrote:
> Those of us who are 50 or older know what AM is and what it used to mean.
> PPM for better or worse is really hurting stations like WBZ-AM where the
> cume is dropping like a rock.
I am also surprised that AM broadcasters have not done a better job
lobbying for their own interests. Years ago, the NAB used to stand up
for small and local radio owners, but increasingly (and Bob & I used to
discuss this when he still broadcast "Let's Talk About Radio"), the NAB
represents the interests of the Clear Channels and other big
corporations. WBZ is not exactly a "little guy" but my point is that
there's no longer much interest in defending AM radio. FM certainly has
technological advantages, but too many FMs have continued the
programming sins and excesses (like long commercial breaks, too many
syndicated shows you can hear anywhere, little local presence in the
market) that helped to drive people away from AM in the first place.
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