CBS Sports Hub proliferation

[billohno@gmail.com]

On 2/6/2011 1:46 PM, Howard Glazer wrote:
> Curious, though, that CBS Radio, which must have known of the association when it branded 98.5 that way, now is using it to describe general sports programming. Although who knows, WBZ-FM's name might have been thought up by someone in New York who only knows Boston as Beantown.
>

Call me goofy (go ahead, it's okay) but what is wrong with "WBZ-FM"?  
The only problem that I can see is the calls are not heritage enough. A 
few more decades in the market and perhaps they'll have enough legs.  Oh 
wait, there will be those who will say that listeners are so stupid that 
if they hear the 'BZ calls they'll attribute to the AM side and then 
those same listeners will get help with the oatmeal on their chins and 
then there's that nasty zipper to deal with, etc.

Bill O'Neill