WGBH versus WBUR

[Garrett Wollman]

<<On Mon, 28 Jun 2010 23:38:01 -0400, "A. Joseph Ross" <joe@attorneyross.com> said:

> Actually, that's another advantage WBUR has.  They understand how 
> annoying pledge week can be, and they abbreviate it by encouraging 
> advance donations to shorten the pledge drive.  They just had one 
> that lasted all of two days and wasn't anywhere near as obnoxious as 
> a WGBH pledge drive.

'GBH is trying to do the same thing by encouraging people to sign up
for automatic (i.e., unlimited-term) monthly donations.

-GAWollman