Herald, BRW: 1200 to conservative talk in April
Tue Jan 19 12:59:24 EST 2010
Bob DeMattia wrote:
> We might not....but evidently CC thinks we do. It will all play out
> in the ratings.
> But I think this is a power play on CC's part. They can now threaten
> to take Rush off RKO if RKO doesn't want to pay what they are asking when it's time to resign the contract.
I think you and many media observers overstate the importance of Rush in
the Boston market. He finished in 18th place in his timeslot (25-54) in
the most recent ratings. By comparison, WTKK had 50% more AQH
listeners, WBZ had 60% more, and WBUR had 75% more. (The #1 station had
over 300% more listeners.)
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