Mon Feb 8 21:58:35 EST 2010
104.5 FM (missed calls) does ESPN in the Capital Region...(I was listening
yesterday on my way back home...going through Albany)...
----- Original Message -----
From: "Dan.Strassberg" <firstname.lastname@example.org>
To: "Matthew Osborne" <email@example.com>; "Bill O'Neill"
<firstname.lastname@example.org>; " Jr.Paul B. Walker" <email@example.com>
Cc: "Boston Radio Interest" <firstname.lastname@example.org>
Sent: Monday, February 08, 2010 9:48 PM
Subject: Re: WROW?
> WROW certainly has a great signal--especially during the day. Even if
> 1300 builds out its power increase to 10 kW-D/8 kW-N, the coverage
> will never equal WROW's. Who is doing sports in the Capital District?
> 980, right? Nothing wrong with the 980 signal, but 590 is better.
> Unless there is a sports-talk station on a decent FM signal, I would
> guess WROW's next format flip would be to sports talk. ESPN? Is 980
> local at all? If not, I would guess that the competition would not
> feel compelled to be local either.
> Dan Strassberg (email@example.com)
> eFax 1-707-215-6367
> ----- Original Message -----
> From: "Matthew Osborne" <firstname.lastname@example.org>
> To: "Bill O'Neill" <email@example.com>; " Jr.Paul B. Walker"
> Cc: "Boston Radio Interest"
> Sent: Monday, February 08, 2010 9:20 PM
> Subject: Re: WROW?
>> --- On Mon, 2/8/10, Paul B. Walker, Jr.
>> <firstname.lastname@example.org> wrote, regarding WROW:
>>> They dumped the talk format on the
>>> AM, are simulcasting Magic 100.9 WKLI on
>>> the AM, the Magic format will eventually move over all to
>>> the AM and there
>>> will be a new format for 100.9 in a few months
>> Did anyone happen to get the exact time the plug was pulled and AM
>> 590 was switched to the simulcast? I was listening to Magic 100.9
>> for most of this morning at my desk starting a little after 10:00
>> AM. As late as 10:30, I recall the announcer talking about hearing
>> your favorite Magic songs "in crystal-clear FM stereo." The first
>> sign that anything was up came at about 10:50 AM, when they did a
>> combined legal ID for WKLI and WROW. Then, immediately after the
>> TOH newscast the liners began, instructing all Magic listeners to
>> switch to AM 590 to continue hearing it.
>> All in all, I'm not surprised by this at all. WROW's ratings have
>> been in the tank for a few years now, and with start-up talk station
>> WGDJ (AM 1300, the former WQBK) gaining traction, the writing was on
>> the wall. The real question in my mind is, if the Magic format
>> turns out to be unviable for AM 590, what other format would work
>> for a 5 kw-D/1 kw-N AM station like that?
>> Matt Osborne
>> Rotterdam, NY
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