Sox network still way late with legal ID break

Garrett Wollman wollman@bimajority.org
Mon Oct 6 16:41:01 EDT 2008


<<On Mon, 06 Oct 2008 16:30:06 -0400, Scott Fybush <scott@fybush.com> said:

> Once Shaw's started sponsoring the network, they didn't want their 
> credit covered up, so there's now a custom cue for WTIC that says "on 
> the Shaw's Red Sox Radio Network," with no mention of WRKO or WEEI. But 
> it still tends to get hit late.

> There's got to be a cleaner way...

Obviously there is -- do it like the "real" networks do, with a clean
feed on the bird and contact closures to run the local inserts.  This
is evidently something Entercom and the Sox don't see the value in
paying for.

-GAWollman



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