The importance of local talk radio

Garrett Wollman wollman@bimajority.org
Fri Nov 21 21:35:56 EST 2008


<<On Fri, 21 Nov 2008 21:18:24 -0500, Sid Schweiger <sid@wrko.com> said:

> The PPM will not record and report to Arbitron listening to
> unencoded stations, and at that point it's probably up to the
> station as to whether or not they place any value on having data
> from the Boston metro.

So when did Worcester get split back out as a separate market?

-GAWollman


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