Arbitron's sampling methodology isFARmoreimportantthanMrorMrsDePetro's misdeeds
Sun Aug 24 18:45:31 EDT 2008
>>> For all the hyperbolic criticism that Arbitron creates, both in and
> out of the media business, no one has come up with a better method
> that the media, advertisers and agencies will accept.
ITYM "pay for".<<
Of course. That's the name of the game.
IT Manager, Entercom New England
20 Guest St / 3d Floor
Brighton MA 02135-2040
More information about the Boston-Radio-Interest