CBS Selling off 50 Stations
SteveOrdinetz
hykker@wildblue.net
Sun Aug 3 09:56:00 EDT 2008
David Tomm wrote:
>It won't affect Boston, but Hartford will surely be sold. They
>currently have four stations in the Insurance City, and all of them
>are in the Top 5 12+. They include news/talk WTIC, Mainstream AC
>WRCH, Hot AC WTIC-FM and Rhythmic WZMX. With the national radio
>market being saturated with unsold stations, most radio groups
>bottoming out on stock price and the lending crunch, I can't CBS
>getting top dollar for these properties, even though they are the
>most successful in the state.
Is it etched in stone that markets below a certain ranking will be
sold, or is this just speculation? Seems to me that if you have a
successful cluster in a mid-sized market you might want to hang on to
it and unload a dog in a larger one. Clear Channel hung on to their
Manchester & Portsmouth properties when they began to shed stations,
even though neither market is in the top 100 (Manchester is barely in
the top 200).
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