Western Mass Progressive Talk
Sun May 20 18:39:46 EDT 2007
WHMP has been a longtime Sox affiliate. I'm surprised the affiliation
wasn't pulled when the Sox signed on WVEI-FM, but I guess they figured
Northampton was a "different market" than Springfield so it allowed
1400 to keep the games. I'm sure most people in and around NoHo
listen to the games on 105.5 FM anyway.
A similar situation exists in Connecticut, where WILI/ Willimantic
(also on 1400 and a longtime affiliate) and WINY/Putnam still air the
games despite WEEI-FM's big signal booming into their listening areas.
I guess the PR hit of pulling the affiliations of some of these loyal
AM affiliates just isn't worth it. Again, most area listeners
probably tune into the games on FM anyway, especially at night.
From what I understood, the WPNI simulcast with WUMB was supposed to be
a temporary thing while ownership figured out what to do with the
format after the WFCR bailout. It would seem that a WUMB simulcast
would work in that area so maybe it will be in place for awhile.
On May 20, 2007, at 12:21 AM, A. Joseph Ross wrote:
> WHMP 1400 in Northampton has satellite stations in Greenfield, 1240,
> and Springfield, 1600. This evening, WHMP broke into Bobby Kennedy,
> Jr.'s "Ring of Fire" program to start the Red Sox game. I checked
> the Springfield frequency, and "Ring of Fire" was still going.
> I also noticed that WPNI in Amherst, 1430, is now relaying WUMB, but
> with their own legal ID, rather than being part of the WUMB mass IDs
> that they do.
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