Turner Broadcasting:"Stunt Gone Wrong"

Roger Kirk rogerkirk@ttlc.net
Wed Jan 31 18:08:34 EST 2007


As Mr. T would say I Pity The Fool that comes home to complain about 
being tied up in all that traffic when their spouse says "Yeah?  Well 
Those Idiots Got Oprah Cancelled!"



Mark Watson wrote:
>   At least 10 suspicious "devices" found throughout the day in Boston, 
> Cambridge & Somerville, leading to closings of parts of I-93, subway 
> lines, roads & bridges, part of the Charles River and a massive response 
> by local, state and federal law enforcement agencies. Not a terrorist 
> act, but a marketing stunt for Turner Broadcasting's Cartoon Network to 
> promote a new program. Turner Broadcasting has issued an apology for the 
> stunt gone wrong.
>> From a broadcasting standpoint: Channel 5 pre-empted network & Oprah and 
> Channel 7 blew off Family Feud (and all spots) since around 3, Channel 4 
> jumped in just before Mayor Menino's press conference at 4:15. WBZ radio 
> had extensive coverage in between the rest of their news clock elements.
> 
>    Is this a bad judgement call on the part of someone in the marketing 
> department at Turner/Cartoon Network? Can the FCC issue any penalties to 
> Turner in the wake of a broadcast organization (albeit one received via 
> cable or dish, not an over the air net) causing such a commotion? Will 
> heads be rolling at Turner's world headquarters? Definitely not a good 
> day in Atlanta (if that's where they're still based).
> 
>   Does Ted Turner still own any part of Turner Broadcasting? I thought 
> he sold part, if not all to Time Warner.
> 
> Mark Watson
> 
> 
> 
> 



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