Herald: Ch 4 going back to "WBZ" brand

[Doug Drown]

I agree.  'Bout time.
If WBZ-TV wants to go "back to the future," maybe they should consider
bringing back that Group W block font (I don't know its name) for their
logos.  It's totally unique --- and I don't think it's ever lost its edge.
Three of the former Group W stations still use it.  Combine it with the CBS
eye, and there you have it!

-Doug

----- Original Message ----- 
From: "SteveOrdinetz" <hykker@grolen.com>
To: <boston-radio-interest@rolinin.BostonRadio.org>
Sent: Tuesday, November 21, 2006 7:30 AM
Subject: Re: Herald: Ch 4 going back to "WBZ" brand


> At 04:32 AM 11/21/2006, Bob Nelson wrote:
>
> >The "venerable" WBZ name is coming back to Ch 4, probably by early
> >next year. So you might be hearing a lot more of "WBZ-TV 4" and less,
> >if anything, of "CBS4Boston"...
>
>
> Always questioned the wisdom of that move in the first
> place..."CBS4Boston" sounds so clunky & the WBZ brand is so strong.
>
>
> -- 
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