Herald: Ch 4 going back to "WBZ" brand

[Bill O'Neill]

SteveOrdinetz wrote:
> Always questioned the wisdom of that move in the first 
> place..."CBS4Boston" sounds so clunky & the WBZ brand is so strong.
>
That had to be one of the absolutely dumbest decisions ever made in 
Boston broadcast history.  You have to assume it was made from New York.

Bill O'Neill