Re: Commercial protection

["Roger Kirk" <rogerkirk@ttlc.net>]

Dave Faneuf wrote

>I will tell you this, if I were the car dealers in 
>position 2 through 6 I would have been on the horn 
>to my sales dog demanding make goods in prime time!

Speaking of make-goods:

What is the accepted practice (and responsibility)
regarding makegoods on commercials with dropouts in
the audio?

One of the Wade Cooke ads on WBZ-AM has what sounds 
like a missing chunk of audio.  It sounds like "...
we're in the 18th month of a <glitch>un period.

If this were on tape, then it should have been caught
while transferring it.  If a file is shipped digitally,
and a piece is missing and the production person fails
to catch it, and it airs a few/several/many times before 
Wade Cooke and/or his authorized representative hears 
it, what would a station do?

Roger Kirk