Re: "It's The End Of The World As We Know It..."

[dan.strassberg@att.net]

Well, in a different genre--or a bunch of them--Bob 
Bittner long ago threw out the restrictive play list at 
WJIB. As everyone knows, that brought the Cambridge 
station to and has kept it at #1 in the Boston ratings. 
Pardon me... I have to find my magnifying glass so I can 
read WJIB's numbers ;>)
--
dan.strassberg@att.net
617-558-4205
eFax 707-215-6367
> Flying in the face of conventional wisdom, WKLB-FM is 
> defying the "Smaller Is Better" playlist dictum.  Today, in 
> a newsletter from John "JW" Willis, the following words 
> are surely causing heartburn, palpitations and clammy
> hands for Consultants and PD's everywhere in the civilized
> world (and radio, too.)
> 
> "We've brought in a lot of extra music from our music 
> library, so you should be hearing even more variety!"
> 
> Yikes!  Not since Martin Luther nailed his 95 theses (1517) 
> has a heretical break with established authority been So Bold,
> So Exciting, So Terrifying!
> 
> This might just spell the end of "Radio As We Currently Know It!"
> And wouldn't that be just GREAT!
> 
> (Fantasy Over)
> (Tongue Ever So Gently Withdrawn From Cheek)
> 
> Roger Kirk
> 
>