Re: more ad intrusions

[Garrett Wollman <wollman>]

<<On Mon, 29 Oct 2001 06:25:49 -0500 (EST), Scott Saloway <saloway@bu.edu> said:

> I know they'll say that the song was already on the playlist, but isn't
> this technically Payola? 

No.  Payola refers only to *undisclosed* commercials -- particularly
in the case, as it was originally, where the payment went to the jock
and not to the station.  So long as the station makes clear what is an
advertisement and what is ``program matter'', it's in the clear.  (I
happen to think this regulation is silly, given that the FCC considers
all-infomercial stations to comport with the ``public interest,
convenience, and necessity''.)

-GAWollman