Re: Re: WCLV-FM Cleveland Makes Frequency Switch and Courageously Accepts Criticism

[hopfgapr@sprynet.com]

My guess is that advertising was a 'natural' progressing of needing to pay for equipment......and TALENT.

Either that or we could have the 'BUR/'GBH 'underwriters' (translation, advertising for the 88-92mHz band) and augmented with 'plegde drives' all over the radio....no thanks.

-Paul Hopfgarten
-Derry NH



Sven Franklyn Weil <sven@gordsven.com> wrote:

As Garrett said...it's all about the dollars.  Nowadays, local owner vs.
corporate owner....it doesn't matter.  The worst thing we could do was
when in the beginning we decided that radio should be an advertiser-funded
business.

-- 
Sven Franklyn Weil            "The needs of the many outweigh 
                      the needs of the few
                   or the one." 
                                                     -- Surak