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The Banal Quality of Detroit Radio
>If you're referring to 93.9 as CBE (my memory is still fuzzy on some call
93.9 in Windsor was CIDR. Until a few months back they were AAA, now they're
AC (trying to go after giant WNIC at 100.3.)
>Radio in Detroit is very uninspiring.
Detroit probably has the most "dog" (underperforming) stations of any major
market. noncomm WDTR is a mess and is now the target of several sales (one
with Crawford, the other with Saga buying, swapping to Wayne State to move
NPR WDET to 90.9, and making WDET's pile of money at 101.9 a new WQRS.)
I'm really suprised that WDET didn't dump their jazz/folk-ish format during
music times when WQRS flipped, they could have gotten a LOT more money and
attention if they did such an action, plus endeared themselves to the
underserved classical audience of Detroit.
The market has three stations (92.3 WMXD, 102.7 WDMK, and 107.5 WGPR-FM)
doing an Urban AC format, and it's to the point that WGPR-FM has a lower 1
share and WDMK (formerly the Ted Nugent-owned WWBR) isn't even breaking a 1,
though on the weakest commercial band signal in the market. Also, two
stations (97.9 WJLB and 105.9 WDTJ) are both doing the EXACT same Urban
format (while in New York there's a marked difference between WQHT and WBLS,
Boston with WJMN and WBOT, etc.)
The one funny thing is that, outside of WGRV-FM (nee WXDG and WQRS), the
Greater Media cluster in Detroit is much more daring than its Boston
counterpart. Rock WRIF (101.1) plays a lot of modern and somewhat daring
stuff, while classic rock WCSX (94.7) is above-average for the format.
Hmmm...at this rate maybe Greater Media should swap 96.9 Boston to Radio One
for 102.7 Mt. Clemens-Detroit.
Also, this is a market where the main religious station (Crawford's 103.5
WMUZ, CCM) has a spotload which rivals Infinity's six station cluster, and
the rest of the dial is filled by preachers--but none of them $alem (though
Salem has eyed Midwest's 3 station cluster for a while.)
And don't get me started on WWJ-TV, though the word on the street is that
now-sister WKBD's news department will move to WWJ-TV next year...if not
even a full channel flip that would put CBS on 50 and UPN on 62. At least
NBC WDIV is an EXCELLENT non-O&O (Post-Newsweek) station.
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