Re: What Would You Do With WBOS?

["Roger Kirk" <rogerkirk@ttlc.net>]

[low-register synth noodling under slightly urgent male voice]
Joseph Gallant wrote:
>Suppose you were Greater Boston Radio Group programming 
>manager Don Kelly, and you had to decide the future of 
>WBOS. You have five options: 
(1) Change the format to "smooth jazz", bringing back 
    the sound of the late WSJZ; 
(2) Change the format to a "Jammin' Oldies" clone; 
(3) Change the format to a had-rock sound that would 
    be a cross between WAAF and the old WCOZ during 
    the latter's "kick-a*s" days; 
(4) Change to something else;
(5) Not change WBOS' format at all.

Choose wrong, your career is in the toilet.
Choose correctly and you get to do it all over
again - next ratings period.

This sounds like a real life career crisis, but it's
actually a parody of a commercial for Broadcst 
Management classes taught the "Northeastern Way"

Roger Kirk
rogerkirk@ttlc.net