Re: The Future of WBCN-- Talk????

["Bill O'Neill" <billo@erols.com>]

>Who knows what story the numbers actually tell.....
>
>
>BM

Probably great ROI, to say the least.  Look at Stern.  His cost is
obviously "spread" between and among the major markets (amortized)
with sales goals attached to make the collective profit margin happen.
24/7 a station like WBCN could become a goldmine for CBS (whose stock
is steady, down about 1.5% as of 11:30, by the way.)

Bill O'Neill

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