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Re: Older vs. Younger Demos: HUH???????

thanks steve, you more eliquently stated what i was trying to. that is why 
virtually everything (except maybe Lark people movers or The Clapper) are 
geared towards younger dems. they don't care what they spend their money on, 
hence they are the ones advertisers go after. 

In a message dated 5/4/99 2:52:29 PM Eastern Daylight Time, steveord@xtdl.com 

 But how many people in this age bracket just blow it as opposed to spending
 it on boring things like college tuition for their kids and investing for
 It's the teens and 20-somethings that drive the music and entertainment as
 well as the fashion industries.  How many people are still going to be
 listening to their DMX or N'Sync CDs a year from now?  Very few, they'll be
 listening to whatever's hot then.  Ditto for clothes, movies, etc.
 Now we boomers know how our parents felt 30 years ago when we constantly
 told them that they didn't matter any more. >>