the beginning of the end for Rush, Dr. L.,etc.???

["Tim Davisson" <timdav@bright.net>]

A question for the radio consultants and
syndication people who read this NG:

I've heard/read rumblings of late that the national
ratings for syndicated shows like Dr. Laura,
Rush, and others have begun to decline across-
the-board, and that many in the syndication
business fear that this is the beginning of
a significant downturn for national programming.

Is this true?  After about 10 years of so of 
lots and lots of syndicated/satellite programming, especially national,
daily talk
programs...is this the "beginning of the end"?

Am I naive (probably) to expect anybody in
syndication to admit it? Any opinions? 

I think this has got to be of interest to many of
us in the business and radio fans as well.


- ----------
> From: Paul Hopfgarten <hopfgapr@sprynet.com>
> To: 'Boston Radio Interest Group'
<boston-radio-interest@khavrinen.lcs.mit.edu>
> Subject: WMRD
> Date: Wednesday, September 09, 1998 5:32 PM
> 
> This AM I was checking out WNFT's pre-daytime signal as I rode to work
down
> I-93. I was about 22-23 miles from Downtown when I flipped to 1150, and
> found (supposed) 40 watt nightimer WMRD putting me to sleep with the
Captain
> & Tenille "(Please DON'T) do it to me one more time"
> 
> Logical pick-up? 40w from Central CT? , or are they setting their clocks
> ahead 30 minutes or so?
> 
> BTW: WNFT 'habitually' switches to day power about 10 minutes early (6:20
vs
> 6:30 for Sept).
> 
> Jus' wunderin'
> 
> Paul Hopfgarten
> Derry NH
> 
> 

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