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Re: networks/newscasts-vs-spots run
- Subject: Re: networks/newscasts-vs-spots run
- From: Sven Weil <sven@lily.org>
- Date: Mon, 20 Jul 1998 19:00:03 -0400 (EDT)
So...what is intriguing me is this:
Why do radio stations that cut the news and STILL
run the network spots do such a cumbersome procedure?
WHy can't they just run the news _and_ the spots and
save themselves the hassle? Wouldn't it be easier this way?
Puzzled in New York,
>
>
>
> You are quite correct, Tim. Smaller stations often run national network
> spots pulled from the network, more than they have to, free. That way,
> they could tell a local advertiser, "Hey Delta Airlines ruins ads with
> us.....". That was my idea many years ago, and as simple aas it is, it's
> oten effective, and I'm sorta proud of it. It enabled one broadcaster here
> in south Florida to make some money with his low-rated AM station!
>
>
- --
Sven Franklyn Weil "The needs of the many outweigh
<sven@lily.org> the needs of the few
<http://www.lily.org/~sven> or the one."
-- Surak
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