Re: Same calls since day 1

[Doug Bassett <dbassett@sover.net>]

David W. Harris wrote:
[...]

> hometown.  Concord NH is the city of license for five radio stations,
> ALL of which retain their original calls AND frequencies:  WKXL (1450,
> since 1946), WKXL-FM (102.3, 1972), WSPS (90.5, 1974), WEVO (89.1,
> 1981), and WJYY (105.5, 1983).  In recent years, WKXL stationery has
> even been using the same logo as in 1946!

It makes good financial sense, especially in smaller markets, to keep the
same calls (and even  logos) for a while. Saves the beancounters lots of
money in station stationery, for one thing....

Doug Bassett
CNER
West Brattleboro, Vt.

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