Automation systems

[FM radio 1 <FMradio1@aol.com>]

In a message dated 98-03-19 15:34:33 EST, steveord@xtdl.com writes:

<< My guess is that the automation on their end isn't sophisticated enough to
 handle the "magic calls", as they are referred to.  When I worked at the
 "old" WNHQ about 4 years ago, they were satellite outside of drivetimes.
 The setup on our end was pretty crude.  3 cart machines...one with a legal
 ID, one with a fairly generic sweeper, and one with the weather.  >>

If you really want crude, listen to WSRO-Marlborough sometime.  When they are
on the dish, the ONLY thing they have loaded into their system outside of
occasional spots is a legal ID.  No magic calls, no promos, nothing.
Basically, it sounds like a raw feed except for the legal, which means losts
of dead air where the local elements are supposed to go, including local
stopsets.  They must have the legal on cart and it gets tripped at 5 seconds
before the hour.  Now THATS bad.

Mike Thomas, WERZ & Premiere Radio Networks

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