FYI: Boston classical station CRB aims for 'a sense of discovery' - and it's attracting new ears - The Boston Globe

Thu May 12 10:39:09 EDT 2022

WCRB often overlooked, gets some ink.

"To get a sense of how much the environment of radio broadcasting has
changed in the past half century, one only need ask CRB station manager
Anthony Rudel, who has been in the industry for most of that time.

When Rudel took his first radio job at age 19 at New York classical station
WQXR, he said, the on-air announcers were all men who had mostly made their
radio debuts in the late 1930s and early '40s, each boasting the mellifluous
baritone voices that modern listeners associate with vintage broadcasts. 

CRB's recent listener data suggests that a growing share of younger
listeners are responding to that sense of discovery. In February 2014, when
Rudel took over the station, the median age of CRB listeners was 74; as of
this past February, it was 54, with 24 percent of listeners under age 35."


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