WKLB Frequency Change?

[A. Joseph Ross]

That's now, but back then it was different.


On 7/9/2018 3:28 AM, Kevin Vahey wrote:
> Joe
>
> Ratings in Boston are all digital now - call signs mean NOTHING
>
> WMJX took a hit a couple of years ago when Dunkin Donuts rolled out 
> in-house radio - previously all franchises in Boston were ordered to 
> tune in 106.7
>
> Today we have three different owners in Boston sharing the WBZ calls 
> on AM-FM-TV
>
>
>
> On Mon, Jul 9, 2018 at 3:02 AM A Joseph Ross <joe@attorneyross.com 
> <mailto:joe@attorneyross.com>> wrote:
>
>     I thought I had heard that WCRB suddenly jumped in the ratings,
>     and that
>     jump was attributed to people saying they were listening to WCRB when
>     they were actually listening to WCLB.
>
>
>     On 7/8/2018 12:18 PM, Donna Halper wrote:
>     > On 7/8/2018 8:37 AM, Scott Fybush wrote:
>     >> That FB post (from John Kosian) was showing off a shirt from 20+
>     >> years ago!
>     >>
>     >> WBCS was one of two competing country stations in the 90s,
>     replacing
>     >> smooth
>     >> jazz WCDJ. It was up against Fairbanks' WCLB 105.7 (ex-WVBF). WCLB
>     >> became
>     >> WKLB fairly quickly,
>     >
>     > I was there, consulting WCLB when some of this occurred-- if my
>     memory
>     > serves me well, the call letter change reflected the old Arbitron
>     > diary process of listeners being asked to remember and then
>     write down
>     > the call letters; research showed lots of folks were getting the
>     call
>     > letters wrong and writing down stations other than WCLB, even if
>     > that's what they were listening to.  So the management decided a K
>     > would be easier to distinguish than a C.
>     >
>
>     -- 
>     A. Joseph Ross, J.D. · 1340 Centre Street, Suite 103 · Newton, MA
>     02459
>     617.367.0468 · Fax:617.507.7856 · http://www.attorneyross.com
>

-- 
A. Joseph Ross, J.D. · 1340 Centre Street, Suite 103 · Newton, MA 02459-2004
617.367.0468 · Fx: 617.507.7856 · http://www.attorneyross.com