WWBZ

[Bob Nelson]

The various stations simulcasting WEEI have gotten call letters similar to
it, like WVEI, WEII, WPEI, WWEI etc. They identify as the WEEI Sports Radio
Network and even in this age of PPMs, they intentionally went for similar
call letters to match the name of the overall 'network'. But it's not a
matter of competing stations in the same market, but stations a bit further
away simulcasting the main WEEI-FM signal (whether owned by Entercom or
someone else)


On Sat, May 31, 2014 at 1:00 AM, A Joseph Ross <joe@attorneyross.com> wrote:

> On 5/30/2014 4:13 PM, Ron Bello wrote:
>
>  I tend to doubt there is any crossover between listeners of country and
>> classical music
>>
>
> It's not a matter of crossover, it's a matter of Arbitron surveyors
> getting the stations confused.
>
>
> --
> A. Joseph Ross, J.D.| 92 State Street| Suite 700 | Boston, MA 02109-2004
> 617.367.0468|Fx:617.507.7856| http://www.attorneyross.com
>
>