Greater Media confirms WTKK ends talk at 10 AM tomorrow (1-2-2013)
Donna Halper
dlh@donnahalper.com
Wed Jan 2 13:35:37 EST 2013
Scott wrote--
>
> We can't in good conscience simultaneously complain that younger
> people aren't paying attention to radio, and also criticize a format
> that attempts to reach those younger ears with the music they're
> listening to, even if it's not our personal cup of tea. Can we?
As a professor, it's in my best interest to know what songs my students
like and what the younger demos are listening to. Scott is 100%
correct-- anything that will get the next generation to choose radio as
part of their media mix is a good thing. So, on other matters, have we
seen the last of the oldies format, and how will talk radio reinvent
itself (if at all)?
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