WBZ should not hang its head in shame (what an absurd idea)

[Garrett Wollman]

<<On Mon, 04 Jun 2012 23:49:39 -0400, A Joseph Ross <joe@attorneyross.com> said:

> Maybe this is because AM stations in Boston no longer attract the GM and 
> Apple ads?

I'm not sure I ever remember hearing Apple advertising on radio.

It is certainly true that many national advertisers have dropped radio
entirely from their media buys.  Indeed, there are whole categories
now that rarely buy radio, like home appliances and consumer staples;
corporate "image" advertising is now exclusively in television and
print.

-GAWollman