1200 stunting as Gaffe 1200
Peter J. Sherman
Sun Aug 12 11:32:56 EDT 2012
I have no idea if this was the first such station, but I think it was back in the early 80s, the station on 1150 in Gaithersburg, MD (northwest suburb of DC) ran a comedy format with the calls WJOK. Didn't last long, but that wasn't necessarily due to the format - this station had a mediocre signal and it was a bit of a revolving door for formats. Not sure what it runs now.
On Aug 12, 2012, at 9:45 AM, Bob Nelson wrote:
> Supposedly (Lance Venta article on radioinsight) some stations like
> the one in Norfolk, VA
> (WTAR 850) have gotten good ratings and they've been on for over a
> year now. But what works elsewhere may not necessarily work here.
> There's also an FM in Kansas City MO
> area (which has been a translator for KCMO but is now "Funny 102.5")
> These sound similar to stations like Laff USA on XM/Sirius.
> Some think it may be all comedy till winter when maybe they can switch
> to Fox Sports.
> You will note AM stations (and some FMs) are going for sports, often
> network-only. Talk
> radio has devoted listeners who stay tuned for awhile (good
> time-spent-listening) Sports
> talk does too, and it can skew younger and maybe even a wide range of
> age groups. And I'd hate to think this is the case but maybe more
> people in this country would care about the
> National...Football...League (dut-dut-dut-duh!--Mon Night Football)
> than politics.
> (I will add that the TV version of MNF did feature an appearance by
> one Illinois Senator
> who stood proud for his Chicago Bears, putting on a cap and doing the
> dut-dut-dut-duh! theme. You know the guy I mean...well, Mr Obama sure
> knew that the way to voters'
> minds was to reach them through their devoted hobby and pastime:
> So if WXKS AM runs comedy till January then goes Fox Sports or
> know why. Or it could go political talk again, right or left, who
> knows (but if they were to
> stay conservative, why the stunt? Other than to maybe win over some
> curious listeners who tune in and wonder what's coming up
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