Can WBCN lead listeners to buy HD radio?

[Sid Schweiger]

"How about we put "The Mix 104" on HD3 and WBCN back on 104.1 HD1 where it belongs!!!"

How about we remember why WBCN was killed off in the first place?

"I would presume that the last thing WZLX wants to do is canabalize it's audience by putting WBCN HD on its HD2 position...HD will not reach enough consumers to matter much.  Not in my lifetime, anyway."

Methinks you just contradicted yourself.  WZLX can't "cannibalize" its audience by putting WBCN on a medium that "will not reach enough consumers to matter much."

Sid Schweiger
IT Manager, Entercom New England
20 Guest St / 3d Floor
Brighton MA  02135-2040