The sad, unwarranted decline of rock music on FM radio.

[Kevin Vahey]

Today on slate.com a former high profile DJ at a Chicago rock stgation
that flipped to news cries about how local radio is nearly dead.

This one passage hits home

Curiosity can make a listener tune in to a radio station. Loyalty will
make him stay, and loyalty must be earned. Making that kind of
connection isn’t easy, and it takes patience. It helped that I worked
for a company that trusted me to host a request hour and didn’t
require me to pre-record shows for the weekend or for stations in
other cities. Recording a show to sound live or local when it’s
neither makes a DJ sound like the great and powerful Oz—a disembodied
voice behind a curtain, not to be trusted.

It is a very well written piece.

http://www.slate.com/articles/arts/culturebox/2011/11/alternative_rock_radio_the_sad_unwarranted_decline_of_fm_rock_stations_.single.html