Rush Radio rebrands as Boston Talk 1200
Wed Mar 2 15:12:32 EST 2011

 >-----Original Message-----
>From: Dan.Strassberg <>
>To: Bob DeMattia <>; Bob Nelson <>
>Sent: Wed, Mar 2, 2011 12:09 pm
>Subject: Re: Rush Radio rebrands as Boston Talk 1200

>Katz did start at 5:00AM today, 3/2. They may not have gotten the new 
>schedule onto the Web site but I have yet to hear anyone make the 
>mistake of referring to Rush Radio. Such changes never seem to go off 
>without a few references to the old positioner or call sign (when 
>calls have been changed). So unless they drop their guard in the 
>coming days, I think the folks at Revere Beach Parkway get the highest 
>marks for executing the change. 
>Dan Strassberg ( 
>eFax 1-707-215-6367 
>----- Original Message ----- From: "Bob DeMattia" <> 
>To: "Bob Nelson" <> 
>Cc: <>; <>; 
>Sent: Wednesday, March 02, 2011 11:39 AM 
>Subject: Re: Rush Radio rebrands as Boston Talk 1200 
> Jeff Katz was on until 10AM this morning...he stated on the air that 
> "we are 
> now on to 
> 10".  He is still followed by Beck. 
> I wasn't up early enough to find out if Katz is going 5 hours now, 
> or if his 
> whole shift got moved to 6 to 10. 
 This must be the week for shaking up morning lineups.  WPKZ-AM 1280/W287BT-FM 105.3 in Fitchburg
  has added "Imus in the Mourning" (yes, I know) from 6:00 am until 7:00 am and then picks it
  up again from 9:00 am until noon, thus jettisoning Brian Kilmeade.  The station goes back to Fox Talk
  Network for John Gibson at noon and Hannity after that.


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