More sports on FM: WIP(AM) to simulcast on 94.1

Mon Aug 22 15:47:01 EDT 2011

From: "Paul B. Walker, Jr." <>

> If its billing well thats all that counts and Fed news Radio is such a 
> niche
> audience it may have very low ratings but could be billing very well.

I guess that's the billing all that counts?

Aren't we in the business of BROADcasting?  Garnering large amounts of 

"Niche audiences" is an indicator of what's happenning to AM's 
turning into a band of utility stations.

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