Red Sox TV and Radio ratings tanking
Tue Jul 27 12:35:51 EDT 2010

On 7/27/2010 12:00 PM, Garrett Wollman wrote:
> I don't think you could possibly bill enough to pay the rent.
> -GAWollman
The only way that could work would be getting some 'names' behind the 
mic and not get thwarted by the urge not to bring on the news, traffic, 
wx, etc. in drive time. With solely music as a reason to listen, no rent 
check. With the whole package, something an entire generation is 
clueless about, and a sales force who actually 'listens' to the station 
and 'believes' in it, there's your one shot.

Bill O'Neill

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