NBC Makes It Official: Jay Leno's 10PM Show Axed
Mark Watson
markwats@comcast.net
Sun Jan 10 14:07:31 EST 2010
From the Boston Herald website, NBC has made it official: Jay Leno's
nightly prime time hour has been cancelled as of the start of the Winter
Olympics Feb.12th. Saturday's Herald had front page headlines stating
Channel 7's opinion on the low rated Leno's show and it's effects on their
11PM news ratings: "You're Killing Us" was the headline. The article recalls
Channel 7's owner Ed Ansin's battle with NBC when he announced plans to air
local news in place of the Leno show as he predicted Leno at 10 would be a
flop and harm his 11PM news ratings. Guess Ed was right: in the November
sweeps, 7's 11PM news fell to third place overall and lost 21% of it's
viewers in the 25-54 age bracket.
Article announcing the end of Jay at 10:
http://www.bostonherald.com/entertainment/television/general/view/20100110nbc_jay_leno_in_prime-time_to_end/srvc=home&position=recent
Article from Saturday's Herald about 7's ratings woes:
http://www.bostonherald.com/business/media/view/20100109jay_leno_lead-in_a_joke_whdh_ratings_sink_with_funny_guys_show/
Mark Watson
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