1400 New Englanders Determine Ratings In Boston TV Market

Mark Watson markwats@comcast.net
Sat Mar 28 08:52:11 EDT 2009

  Found this interesting Boston Globe article about Nielsen's "People 
Meters" that are in 600 households in the Boston TV market, 1400 people in 
all determine ratings for a market of 2.4 million households. The article 
questions whether the number of people meter families is too small and how 
accurately what they watch are logged.

  Link to the Globe article:

Mark Watson

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