WBZ cuts Leveille, Cuddy, Dyett, poss. Desmarais
Richard Chonak
rac@gabrielmass.com
Fri Jan 2 23:24:32 EST 2009
Kevin Vahey wrote:
> It is frightening to think about but the day may come when CBS decides
> to unload the 1030 blowtorch and somebody like Salem grabs it.
>
That isn't all that bad an idea.
First, Salem probably could not get big bucks by selling the time for
preaching shows -- the New England audience for religious radio doesn't
have a track record of donating lots of money, perhaps due to our famous
parsimony, but probably due to the relatively small evangelical
Protestant sector here.
On the other hand, some of Salem's conservative talk shows might perform
decently on a well-known 50kW station. Of course, how well they'd
perform depends on what's up against them, and so on.
A station with a bunch of Salem talk shows -- and who knows, maybe some
local ones -- wouldn't be as good as having a news station that's live
and local 6a-6p, but it's not the worst of all possible fates for the
station.
--RC
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